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The modern Indian is fuelled by aspirations and desires that are matched by only the best the world has to offer. It is with immense pride and gratification that we Introduce Cannello from Mayur-a collection that meets the desires of a global, dignified and fashionable Indian citizen.

Inspired by the fashion houses of Italy, this premium suiting and shirting fabrics elevate Mayur's stature to heights at par with the best internationally. Crafted with the choicest selection of wool, cottons from Giza and Terry Rayon blends, Cannello is certainly a new benchmark in Indian fashion the classy-meets-edgy creations that are the toast of fashion ramps from Milan to Paris.

Our consistent focus on cutting edge research and technology has resulted in pioneering new products that will set a new benchmark in the Indian Fashion Industry.


Exclusive designs and shades


Ideal for winter jackets, with warmth of pure wool.

Poly wool

20% Wool, with Good bounce and Drape (Travel friendly and all season wear fabric)

Terrene Rayon

Mainly spun base quality gives super softness and elegant sheen. (Best for high class suit and Party wear)

Giza Cotton

Shirting: Elite look, soft feel, Giza cotton (USP - Super Absorbance and softness) Suitings: Soft feel, trendy colors and super absorbance quality


Cannello is a premium fabric brand introduced to India by MAYUR to cater A class retailers and to enlarge the distribution network.

MAYUR, the flagship brand of the leading textile manufacturing company RSWM Ltd. a Rs 3500 Crore- turnover company, RSWM Ltd. Is a part of the LNJ Bhilwara Group, The LNJ Bhilwara group has diverse business interests ranging from textiles, Graphite to Power Projects. The company is well known for producing high quality fabric as a result of usage of high quality raw materials and latest technology. The company also prides itself as a fashion innovator in this already crowded market place, Company produces over 12 Lakh meters of fabric every month and consolidating it’s position as an component Fabric manufacturing Company having end to end production capabilities.

Since it’s inception in 1961, RSWM has gone from strength to strength. Incorporating the far-sighted vision of the founder, we have moved from our core strengths and specialties like grey, dyed & mélange yarn to widen our portfolio and expand into Fabric (MAYUR) , Technical textiles like Flame Retardant Fabric and Denim Fabric.

RSWM Limited
Mayur Fabrics - Stars ki pasand

Parent Group - RSWM

RSWM Limited, the flagship Company of the LNJ Bhilwara Group established in 1961, is one of the largest textile manufacturers in the country, primarily producing the best quality of yarns like synthetic, blended, melange, cotton, Speciality and value added yarns suitable for suitings, shirtings, hosiery, carpet, denim, technical textiles and industrial applications.

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